By Eugenio La Mesa
At the Bocconi University in Milan on 8 March a Social Business Lab will be held, organized by the Grameen Creative Lab, the Bocconi University and the Municipality of Milan. The goal is to diffuse the knowledge of the concept of social business designed by Prof. Yunus and to stimulate people into making social business. The event is by invitation with some 120 people participating, half Bocconi students and half ONLUS, foundations, NGOs etc. invited by the Municipality of Milan and Grameen.
In the morning following the presentations by Mayor Letizia Moratti, the Rector of Bocconi Guido Tabellini and Hans Reitz (founder of Grameen Creative Lab and creative director of the Yunus Center), I will discuss the social business between Grameen-Cure2Children that we are making in Bangladesh for the treatment of thalassemia.
In the afternoon I’ll moderate a workshop of 2 hours devoted to social business.
This is further recognition for Cure2Children, of the work we are doing and for the cure of children achieved through social business.
I want to thank Prof. Yunus and Hans Reitz for the confidence and opportunity.