by Eugenio La Mesa

In order to change the world for the better, it is crucial to influence thinking in universities, suggesting to young people the alternatives to traditional models.   Grameen Creative Lab and Professor Yunus devote a lot of energy to establish relationships with leading universities around the world.

I am therefore particularly pleased that James Bartolini, a student at the Bocconi University, Faculty of Economics, Bachelor in Business Administration and Management (CLEAM) has decided to write his thesis not only on social business, but particularly on Cure2Children. The name of the course is “Social responsibility in enterprises, public sector and non-profit taking” by Francesco Perrini and the title of the thesis is ” The application of the Grameen model in Social Business: The case of Cure2Children ”

Giacomo listened to my speech on the 8th March at the Bocconi University, during the Social Business Lab, he was impressed, and then contacted me to tell me that he wanted to write his thesis on these topics, I gave him my availability, indicating book titles and websites, as well as continuous exchange of emails and some phone calls.

Congratulations to Giacomo and to the initiative of Prof. Perrini, which I hope will be imitated in Italy and abroad from other students.

For my part, I am doubly pleased to see that my testimony has been able to make someone reflect, and who then decided to write a thesis, apart from the fact that, the Social Business for the cure of  Thalassemia we are doing together with Grameen in Bangladesh and Prof. Yunus, has been able to attract the attention of such a prestigious university.